Island People returns to Carnival with new events
Island People is back in Carnival.
The events brand will be returning to the annual festivities with two new parties: Represent and Bacchanal University.
The events were launched on Wednesday at the refurbished Audrey Jeffers house on Sweet Briar’s road, St Clair.
Colin Greaves, General Manager of IP, told Loop that the new events will be held on Carnival weekend.
“Represent will be on Carnival Friday. We used to do an event on Carnival Friday called Girl Power so Represent has taken over that slot,” he said.
Represent is basically a clarion call to all visitors to rep their countries and will have artistes drawn from around the region as well as food representing the various islands. The free drinks party will be held in the heart of Port-of-Spain at the Government campus plaza on Richmond Street.
Bacchanal University or BU is a cooler party and will also be held at the same venue on Carnival Saturday night but caters to a younger demographic.
“The whole idea is to BU (Be You) and it is geared to university students. The unique thing is that we want to feature newer artistes such as Preedy, Voice, Sekon Sta and his band etc. Bacchanal University is also about meeting the faculty, come meet the Dean of Sassiness, the Headmaster of Naughtiness, there will be sessions on wining 101…it’s about teaching you how to party like a Trini. If you stay the whole night you will get a certificate showing that you graduated from the University of Bacchanal and you are ready for Carnival,” he said.
IP has been a pioneer in the staging of themed fetes among them Caution, Amnesia, Girl Power, Yeah and Insomnia, with which they partnered with Island Events for many years.
Greaves said the success of their parties saw a growth in demand for their corporate events brand Eventology and as such, the parties took a backseat. Amnesia in 2014 was IP’s last event.
“We’ve been getting a lot of love and feedback from people. People have been asking what is going so we decided to bring back some events,” he said, revealing that Caution, the original hidden venue party, will be back in mid-2018.
Island People won’t be returning to mas next year, however, as Greaves stressed that IP Events and IP Mas are completely separate entities.
On Wednesday night, IP also launched three new CSR initiatives.
“Since we retired Girl Power as an event, we felt it was around for 16 years and it is such an iconic event, we decided to evolve it into a roving programme like a lecture series called Girl Power. We are partnering with the police service and we will have female soca stars and iconic females who will go into schools and speak to young women about safety, decorum, behaviour, that kind of thing.
“Along with that, we feel we always tell women how not to get raped but we don’t tell the guys how not to rape. So what is going to run parallel to Girl Power is a male version where male soca celebrities will go to male schools and talk to them about how to treat women,” Greaves said.
The last initiative is called Stain which will encourage J’ouvert bands to take responsibility for the actions of their masqueraders and repaint the walls that have been dirtied during J’ouvert. IP will take the charge by taking responsibility for the walls of certain institutions in their community.
Greaves also revealed that IP’s T’shirt campaign for 2018 is “Just Party”.
The slogan is a reiteration that IP is just about fetes in 2018 but it also serves as a reminder to everyone that all are welcomed to just party.
“We heard the complaints that parties have become very cliquish, very committee-oriented. We said you know what, it not that serious, we just want people to just party. Come, have a good time, lose your shoe, sweat, stop being so pretensive, come and have a good time,” he said.