New flights, Summer campaign among new initiatives for Grenada
The Grenada Tourism Authority is pushing ahead to attract visitors to its tri-island destination of Grenada, Carriacou and Petite Martinique with a number of new initiatives and programmes aimed at improving the product offerings.
Cruise Guest Experience Project Consultancy
Following the visit to Grenada of a high-level delegation of the Florida Caribbean Cruise Association (FCCA) in June 2017, Grenada’s Minister for Tourism and Civil Aviation Hon. Clarice Modeste Curwen spearheaded a policy initiative to engage a cruise consultancy to improve the Pure Grenada Cruise Guest Experience.
Since then, Mico Cascais with 30-plus years’ experience in the global cruise industry has been engaged to fill this role. A six-month consultancy was approved by Minister Modeste-Curwen with the aim of developing a Grenada Cruise Guest Experience project proposal and road map.
The project is a 50/50 public/private partnership between the Ministry of Tourism/Grenada Tourism Authority and private tourism stakeholders to be funded by both parties.
One of the private sector partners George F. Huggins and Company Grenada Ltd. pledged its financial support for the project with the handover of a cheque to Permanent Secretary in the Ministry of Tourism and Civil Aviation Arlene Buckmire Outram. Making the presentation on behalf of company CEO Anya Chow Chung was General Manager of the Services Division Sheldon Alexander. Speaking about the contribution, Mrs.Chow Chung said, “As the main tour operator for cruise ships in Grenada, we are delighted to significantly support this initiative aimed at improving the experience of cruise passengers who visit Grenada.”
Speaking of the project, GTA Nautical Development Manager Nikoyan Roberts said, “Team Grenada wants more passengers to come off the ship, experience Grenada and book tours.”
PS Outram thanked all private partners for joining the Ministry and the GTA in the initiative.
Additional flights to Pure Grenada for Summer
A number of airline partners have announced more exciting opportunities for travellers to get to Pure Grenada for Summer from the main source markets.
From New York’s John F. Kennedy Airport, Jetblue has announced a daily service from June 21 - September 4, 2018. Further to the daily flights, Jetblue has increased capacity from August 15 – September 04 with a larger aircraft.
Additional airlift out of New York will include two non-stop Caribbean Airlines flights in August.
Delta Airlines announced two additional flights from Atlanta’s Hartsfield–Jackson International Airport in August.
From Canada, airlift capacity has doubled from Toronto Pearson International. Air Canada Rouge announced an additional flight increasing the service to two weekly flights from May to August. September and October will continue with one weekly flight making it an all year round service.
Additional airlift out of Toronto will include one charter flight by Sunwing on August 1 and one non-stop flight from Caribbean Airlines on August 9.
Speaking about the additional airlift, GTA Marketing Manager Francine Stewart said, “ We are thrilled for the additional airlift from our source markets since Pure Grenada, Carriacou and Petit Martinique is in-demand making it a year-round destination”
#NextStopGrenada Summer Campaign
Following a particularly long Winter in North America and Europe, Grenada is enticing travellers to come to the destination for Summer deals with its #NextStopGrenada Campaign.
From May 1 to October 31, Grenada’s extended Summer season will provide visitors with the opportunity to enjoy up to a 50 percent discount on hotel rates, take advantage of room upgrades, complimentary massages, children discounts, complimentary yoga classes, tour discounts and so much more. This campaign is perfectly timed with Grenada’s increased airlift, providing more opportunities for visitors to experience the destination and enjoy savings.
According to GTA CEO Patricia Maher “The value proposition for people booking in the summer period is tremendous and they get to enjoy quality accommodation offerings and excellent customer service that bring visitors back year after year.”
For a complete list of summer deals and participating hotels, guesthouses, villas and tour operators visit www.puregrenada.com/summerdeals.