Monday 9 December, 2019

White Oak launches limited edition Sorrel Flavoured Rum

Just in time for Christmas, White Oak Rum has announced the launch of their new limited edition Sorrel Flavoured Rum.

In a statement issued Monday by House of Angostura®, the company said White Oak Rum has released a limited edition Sorrel Flavoured Rum. 

The festive, limited edition rum will be available nationwide in 750 ml bottles from Monday, November 18, 2019.

Rahim Mohammed, Executive Manager, Corporate Services and Marketing, said the Sorrel Flavoured Rum was a 'natural fit' as it is one of the most sought-after drinks around the Christmas period.

“We are excited to launch this new flavour and just in time for Christmas. Many people equate sorrel with end of year celebrations, and we saw it appropriate to release this flavour at this time," he said. 

The company said the aroma of the new Sorrel Flavoured Rum will incorporate "floral notes with hints of sorrel infused with cinnamon and clove and will have a mellow taste with a balance of sweet and rumminess".

"The colour is transparent, and it has a medium to long finish with sweet, spicy notes lingering on the palate," the company said. 

Mohammed said the limited edition product is 'an immersive experience'.

“It will be truly an immersive experience. We are excited about launching this new flavour. This is surely a new era for Angostura® and White Oak," he said. 

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