Saturday 24 October, 2020

Dear Promoter: The rise of Punchy Wednesday

Mark Deane and his friends started Punchy Punch in his kitchen years ago. Through strategic marketing and development of not just the drink, but the entire brand, they’ve been able to grow it into one of Carnival’s most anticipated events.

Punchy Wednesday happens on Carnival Wednesday. It’s sat directly in the middle of the most hectic and event heavy week in Carnival. Even so, Punchy Wednesday has grown from strength to strength. So much so that their 2020 installment was held at the Queen’s Park Oval.

Deane, reflecting on the strides that the brand has been able to make, says it’s all about creating an atmosphere that anyone from any walk of life is guaranteed to enjoy and he takes pride in being able to provide that every year.


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